Where to Sell Pottery Online

When I decided to sell some of my handmade and vintage pottery finds, I wasn’t sure where to start.

With so many online platforms available, figuring out the best place to showcase my pieces took a bit of research.

If you’re wondering where to sell pottery online, here’s what I’ve learned about finding the right platform and maximising sales.

Why Selling Pottery Online Is a Great Idea

Pottery has universal appeal, from handmade artisan pieces to vintage finds that collectors love.

Selling online gives you:

• Global Reach: Access to buyers worldwide who appreciate unique pottery.

• Targeted Audience: Specialised platforms connect you with those specifically seeking pottery.

• Ease of Selling: Online tools make listing and managing sales straightforward.

Top Platforms for Selling Pottery Online

1. Etsy: Perfect for Handmade and Vintage Pottery

Etsy is a go-to platform for handmade and vintage items, making it ideal for pottery sellers.

• Why Choose Etsy:

  • Strong focus on creative and vintage goods.

  • Large, engaged community of pottery enthusiasts.

  • Easy-to-use interface for listing items.

• Tips for Success on Etsy:

  • Use detailed keywords like "handmade ceramic mug" or "vintage stoneware vase."

  • Include high-quality photos with multiple angles.

  • Offer international shipping to expand your reach.

2. eBay: Great for Rare and Collectible Pottery

If you have unique, vintage, or collectible pottery, eBay can be an excellent choice.

• Why Choose eBay:

  • Auction-style listings attract competitive buyers.

  • Broad audience for all types of pottery.

  • Options for fixed-price sales.

• Tips for Selling on eBay:

  • Research completed listings to price competitively.

  • Write clear descriptions, including dimensions and any imperfections.

  • Use auctions for rare pieces to drive up bids.

3. Facebook Marketplace: Ideal for Local Sales

For large or fragile pottery pieces, Facebook Marketplace is great for local, in-person transactions.

• Why Choose Facebook Marketplace:

  • No shipping required for local buyers.

  • Instant access to potential customers in your area.

  • No listing fees.

• Tips for Selling Locally:

  • Set competitive prices based on local demand.

  • Use clear photos with natural lighting.

  • Meet buyers in a safe, public place.

4. Instagram: Building a Personal Brand

Instagram isn’t a traditional selling platform, but it’s excellent for showcasing your pottery and connecting with buyers directly.

• Why Use Instagram:

  • Visual storytelling with pottery as the focus.

  • Direct sales through messages or by linking to your shop.

  • Opportunity to grow a loyal customer base.

• Tips for Selling on Instagram:

  • Post regularly with beautiful, styled photos of your pottery.

  • Use hashtags like #potteryforsale or #handmadeceramics.

  • Engage with followers and respond quickly to inquiries.

What to Include in Your Pottery Listings

Regardless of the platform you choose, creating a compelling listing is key to attracting buyers.

Here’s what to include:

• Detailed Title: Use descriptive keywords, e.g., “Handmade Ceramic Serving Bowl – Blue Glaze.”

• Clear Photos: Include images of all sides, plus close-ups of details and any imperfections.

• Accurate Description: Mention dimensions, materials, and techniques used.

• Price and Shipping Info: Clearly state your price and shipping costs upfront.

Final Thoughts: Where Should You Sell Pottery Online?

The best platform for selling pottery online depends on what you’re offering.

For handmade and vintage pieces, Etsy is hard to beat, while eBay works well for rare collectibles.

Instagram and Facebook Marketplace can be great for connecting with local or niche buyers.

Take the time to explore your options and find the platform that aligns with your goals.

Once you’ve found the right place to sell, a well-crafted listing and good customer service can help you turn your pottery into profit.

Happy selling!